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Case Studies
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Case Studies
Automotive
Millennial Media - Jeep Develops Custom Mobile Landing Page to Drive Consumers to UK Dealerships
Burd Ford "Cash Quest" NFC Scavenger Hunt
InMobi Case Study – Yamaha FZ-16
B2B
Kidspot Case Study
Mobile Path to Purchase
MdotM Adopts AdTruth as App Download Tracking Technology Provider
Chat/Social Communities
fring employs Google’s AdSense for Mobile Applications
Intel Mobile Scavenger Hunt (Madhouse Inc.)
Trilibis Mobile (DeviceAnywhere)
Consumer Packaged Goods
L’Oreal’s Redken drives salon visits and increases user engagement with robust mobile strategy
Bud Light's World's Largest Pool Party
Springer Mountain Farm 'Text & Win'
Fundraising/Non-profit
InMobi Case Study – UNICEF
TakePart, Participant Media & Waterfall Mobile Join To Protest “The Cove” - A Case Study in Digital Activism
THMBNLS – the World’s First Interactive Made-for-Mobile Drama (Incentivated )
General
Adreaction 2012 - driving great strategy in 2013
InMobi Case Study – Thai Tourism Board Drives Traffic to Facebook Page
InMobi Case Study – eContact Pro App
Information Services
Groundbreaking LBA Trials Prove Effectiveness (Useful Networks)
VCUpgrade.mobi - Vodacom South Africa's Mobile Upgrade Portal (Multimedia Solutions)
Traffic Management Text Alert System for Sligo Local Authorities (Púca Mobile Marketing)
Leisure/Travel
Priceline.com significantly boosts conversion rate on mobile devices with mobile-optimized site and Google Mobile Search Ads
Harley-Davidson Dealership Dramatically Increases Holiday Revenue with Mobile
OKLAHOMA LOTTERY HITS JACKPOT WITH MOBILE MARKETING
Media & Entertainment
Mobster LTD.
Boungiorno
Gameloft
Pharmaceutical/Healthcare
Florida Department of Health AIDS Awareness Campaign
Neosaldina (pontomobi interactive)
Ciba Vision (Electric Agency)
Publishing
Lavalife gains full control of its mobile roadmap with SmartPath® extensive device reach and ease of use. (Trilibis Mobile)
Autoweek iPhone App Case Study from AdMob
Groundbreaking LBA Trials Prove Effectiveness (Useful Networks)
Retail
ADCentricity Breath Fresheners Category Case Study
Harvester Leverages Apple Passbook Functionality to Offer Innovative Mobile Voucher Campaign
Improving the performance of Mobile Coupons - by RadiumOne
Sports
InMobi Case Study – Reebok Premier League
Optism Adidas Case Study
Driving customer footfall in Cairo (Optism Case Study): Adidas Originals
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