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Agenda

Wednesday, April 13, 2016

9:00 AM – 9:45 AM

Registration and coffee / Credenciamento e café

9:45 AM – 10:00 AM

Opening and welcome / Abertura e boas vindas

10:00 AM – 10:30 AM

Passion for leadership / Paixão por liderar

Bernardo Rezende
Coach
Brazil men's national volleyball team
In Partnership With:

10:30 AM – 11:00 AM

Lose programmatic fear / Perdendo o medo da programáica

Daniel Winter
Head of Programmatic
Adsmovil
Páris Piedade Neto
Value Measurement Director
Natura & Co
Gustavo Diamantino
Digital Media Manager
Telefonica | Vivo
Thiago Silva
Digital & Content Marketing Manager
Itau
In Partnership With:

11:00 AM – 11:30 AM

X-Device e a sua relevância para o varejo/ Cross Device and it´s relevance for retailers

Caroline Mayer
Commercial Director Brazil
Criteo
Natalia Dias
Mobile Product Manager LATAM
Netshoes
Adalberto Da Pieve
Marketing Director
Peixe Urbano
In Partnership With:

11:30 AM – 12:00 PM

Entrepreneurs love mobile and here is why / Empreendedores amam mobile e esse é o motivo

Eduardo L’Hotellier
CEO
GetNinjas
Patricia Meirelles
President
Patricia Meirelles TV channel and Lide Futuro
Otávio Tranchesi
VP of Marketing
Magnetis Investimentos

12:00 PM – 12:30 PM

The power of sponsored data / O poder da navegação patrocinada

Lucas Amadeu
General Manager
Vivo Ads
Marcelo Castelo
Partner, Founder and CEO
MUV
Bruno Couto
Marketing & Communication Manager for Latam
Netshoes
In Partnership With:

12:30 PM – 1:55 PM

Lunch / Almoço

1:55 PM – 2:00 PM

Welcome back / Abertura tarde

Thais Schauff
VP de Operações LATAM
MMA

2:00 PM – 2:30 PM

SMoX Insights: the value of mobile in the mix of Coca-Cola / Insights do SMoX: a importância do mobile no mix da Coca-Cola

Greg Stuart
CEO
MMA Global
@gregstuart
Tom Daly
Former Group Director, Global Connections
The Coca-Cola Company

2:30 PM – 3:15 PM

An economy outlook of Brazil / Um outlook da economia do Brasil

Ricardo Amorim
Economist and President
Ricam Consultoria
In Partnership With:

3:15 PM – 3:45 PM

Leadership fireside chat / Um papo aberto entre líderes

Ian Borges
Communications and Digital Director
Consumer Products Division at L'Oréal
Anne Karine Napoli
Marketing Director
Vigor
Natacha Volpini
Media & Content and Consumer Relations Director
Heineken Brasil

3:45 PM – 4:15 PM

Conversion or death: success cases in mobile / Conversão ou morte: cases de sucesso em mobile

Fernanda Ribeiro
Sales Vice President
PSafe
Jocasta Bortolacci
Online Media
Magazine Luiza
Gustavo D'Agustini
Online Media and Web Analytics Director
Jotacom
In Partnership With:

4:15 PM – 4:30 PM

Coffee Break

4:30 PM – 5:00 PM

How to build effective metrics for mobile / Criando métricas eficientes em mobile

Guilherme Gomide
CEO
Mirum LATAM
Julien Houdayer
VP Sales LATAM
S4M
Daniel Junowicz
MD LATAM & Africa
AppsFlyer
Marco Scabia
Partner and Director of New Businesses
Logan
In Partnership With:

5:00 PM – 5:30 PM

O despertar da web: AMP, PWA, identidade e pagamentos/ Web awakeness: AMP, PWA, identity and web payments

Newton Neto
Strategic Partner Development
Google

5:30 PM – 5:45 PM

Wrap Up / Encerramento

5:45 PM – 7:00 PM

Cocktail / Coquetel

In Partnership With:
Agenda

Session topics from industry leaders on how mobile is building closer connections to consumers.

Speakers

Speakers and panelists include industry heavyweights from leading brands and technology enablers.

Venue

Relax and enjoy upscale accommodations.

Register

These events sell out fast. Secure your seat today.

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