Global Events Calendar

The 2013 MMA Events Series offers a global view only the MMA can deliver. You'll hear how mobile marketing is working across the globe: Africa, India, Japan, China, the U.S. and beyond.

MMA Forums

The Mobile Marketing Association Forum series has become the leading global platform for brands, agencies and publishers to share their experiences and success in mobile marketing.

Cannes Lions Festival

In keeping with the “Festival” theme of Cannes and in a way that rises above the noise already a part of the week, MMA has created a program called: The Mobile Circus Comes to Town.

Mobile CEO & CMO Summit

The top 200 Mobile Leaders meet to dissect the complex mobile ecosystem to bring clarity to the industry-at-large and to give CMOs tangible ways to integrate Mobile into the mix.

Advertising Week

SM2, the most important and only official mobile marketing event during New York’s Advertising Week, is the place to be to start transforming your own business with mobile.

MMA Free Webinar Series

The New Face of Measurement for Marketing

Tuesday, September 22, 2015 - 2:00pm to 3:00pm EDT

How to Drive App Effectiveness with More Interaction and Individualization

Thursday, September 24, 2015 - 1:00pm to 2:00pm EDT

The Future Consumer - How Propensity Modelling Is Set To Change Mobile Business

Wednesday, September 30, 2015 - 2:00pm to 3:00pm EDT

Mobile Campaigns: Secrets to Delivering Superior Conversions

Thursday, October 8, 2015 - 11:00am to 12:00pm EDT

To App or Not to App: Strategies and Tactics to Make Your App a Success

Tuesday, October 13, 2015 - 2:00pm to 3:00pm EDT

While Reindeer Are on Rooftops, You're Top-Of-Mind with Cross-Device Messaging to Holiday Shoppers

Thursday, October 22, 2015 - 2:00pm to 3:00pm EDT

MMA Education Workshops

- Check back soon for upcoming workshops. -

MMA Local Events

Brand and Agency Briefings MMA UK

The aim of the Brand and Agency Briefings is to share leading brands and agency thought leaders insight on how they are using the mobile channel today and what they plan to do next. The MMA's mission is to make mobile an indispensable part of the marketing mix and these events have proved very successful at educating both brands and agencies on how they can use mobile to promote their brand and create a unique user experience.

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