AdVantage™ drives improved audience segmentation and increased digital ad revenue | MMA Global

AdVantage™ drives improved audience segmentation and increased digital ad revenue

September 22, 2015
Submitted by Quaero

A major media company was not achieving full potential through its ad network. Using Quaero's AdVantage™ platform the company saw significant increase in digital ad revenue and improved audience segmentation.

Learn how this company:

  • Monetized undersold ad segments
  • Demonstrated new opportunities for advertisers
  • Saw a 250% increase in ad sales ROI
  • Saw incremental growth in revenue of $30 million

Click here for the case study.

Quaero's AdVantage™ case study